PORTFOLIO / GRAPHICS / LOGO DESIGN / BRAINBLEND
INTIAL SITUATION
PROJECT
Fictional Startup “Brainblend”
INDUSTRY
Hospitality & Productivity
CLIENT
Karel de Grote Hogeschool; Technology & Entrepreneurship
DATE
2022
OBJECTIVE
As part of the “Start Up Your Start Up: Online Marketing Essentials” course, we created a comprehensive online marketing portfolio for Brainblend – Fuel Your Productivity, a co-working café in the heart of Antwerp.
Our goal was to build the brand from scratch, boost awareness, engage customers, foster a community, and drive foot traffic—positioning Brainblend as the go-to co-working space for students in Antwerp.
MY ROLE
Logo Design, Content Creation, Social Media Strategy, Copywriting
CONCEPT &
CREATIVE PROCESS
COPYWRITING
PRESENTATION (EXCERPT)
MOODBOARD
FIRST LOGO VERSIONS
FINAL DESIGN
FINAL LOGO
ICONOGRAPHY